
Training and Classes
General Training in Chinese Culture and Chinese Music Market
Course Title
Understanding Chinese Culture and the Chinese Music Market
Who is this training for?
Artists and musicians
Managers
Music industry professionals
Anyone who aspires to understand Chinese culture and Chinese music market
What will you learn?
Introduction to Chinese culture - history and philosophy, social structure and values, festivals and traditions
The Chinese music market - overview of the Chinese music industry, music distribution channels in China, music licensing and copyright in China
Artist Branding and Localisation for the Chinese Market - Chinese audiences, branding strategies for Chinese market, marketing and promotion for Western artists in China
Practical Aspects of Entering the Chinese Music Market - touring and live performances in China, collaboration and partnerships with Chinese artists, case studies and real-world applications
How long is this course and what are the delivery formats?
This course can be tailored from a 2-hour workshop to a 6-hour (1.5 hours x 4 modules) full training programme.
Module details and prices available on request
This course can be delivered both in person and online via Zoom.
Target Training for Touring Musicians for Chinese Music Market
Course Title
Navigating the Chinese Music Market and Culture for Western Touring Artist
Who is this training for?
Touring artists and musicians
Managers
Music industry professionals
Anyone who aspires to understand Chinese culture and Chinese live music market
What will you learn?
Understanding Chinese culture and audience - introduction to Chinese culture, Chinese audience demographics and preferences, Chinese music festivals and events
Navigating the Chinese music industry - structure of the Chinese music industry, digital platforms and music distribution, legal and business considerations
Preparing for live performances in China - visa and regulatory requirements, logistics of touring in China, cultural adaptation for performances
Post-Tour engagement and long-term success - building a fanbase in China, collaboration with Chinese artists and industry professionals, long-term Chinese music market strategies
How long is this course and what are the delivery formats?
This course can be tailored from a 2-hour workshop to a 6-hour (1.5 hours x 4 modules) full training programme.
Module details and prices available on request
This course can be delivered both in person and online via Zoom.
Book A Class
Please email us at hello@firelyentertainment.com or use the Training Enquiry below, to book a class or discuss your training requirement. We will be in touch within 24 hours upon receipt of your message. Thank you.